How many times have you seen the same movie play on TV? 10 times? 20 times? 30 times? You keep watching it to pass the time. Maybe the first time you were in fact engulfed by the plot, but now, you sometimes fast-forward to the main scenes or watch it while doing other work, it has lost its charm.

And yes, even though they say reading a book for the second time is better, but what about the third, fourth or the fifth time? Generally, books lose their magic after the second read. You start skipping pages all the time, don’t you? It’s the same with you ordering the same entrée at your local restaurant. The flavor just doesn’t taste as it did initially and now, you can barely even finish it.

So why don’t we enjoy repeating every other movie or book or dish in life? Because only a few things hold a special place in our heart, our favourites.

When it comes to Repeat Whisky, every sip is just as good as the first! That is why, repeating the exquisite premium scotch whisky, feels like the first time every time. Ashot of blended scotch at the end of the day suddenly makes the entire day, a victorious one! Repeat never loses its appeal and each time the whisky is poured into a glass; you’re already thinking about the next glass.

So repeat your favourite movies, books or whisky and kick it up a scotch!